The first fragrance of Les Cascades de Rochas is a reflection of a typical sunny day in the city of Paris. The parisian je ne sais quoi is perfectly transmitted by fashion icon Olivia Palermo, who has that typical french elegance and playfulness. Her energy makes you feel the freshness of a summer day.
This campaign was the launch of the second fragrance of the line Les Cascades de Rochas. Its name, Songe d’Iris (dream of Iris) sets us in an urban oasis in the middle of a city that could be no other than Paris, the home of the Rochas brand. The style icon and fashionista Olivia Palermo embodies the spirit of the parisian-chic brand, created by its founder Marcel Rochas. He was also one of the pioneers of modern fashion and created the swimsuit, therefore the amazing styling created by the fashion designer and creative director for the Rochas brand, Marco Zanini.